As a full-time Digital Copywriter, Mateeka contributed to Sally's social media channels and emails. She worked closely with Graphic Designers from a Creative Brief to fulfill the needs of each project, while keeping the voice fresh, fun, and so-Sally. She also contributed to the launch of the 2017 African American Test Market campaign, which included digital, print and in-store materials.
Sally Beauty on Facebook: https://www.facebook.com/sallybeauty/
Sally Beauty email sample pdfs: Dropbox Folder
Sally Beauty Local Store Marketing In-Store: Dropbox Folder
Sally Beauty 2017 Recruitment Materials: Dropbox folder
Sally Beauty 2017 African American Test Market Magazine: Dropbox Folder